How much does an app cost? Typical prices for 2026
“An app” can be a simple booking tool or a complete platform. Here's what typical projects cost and how to start affordably with a lean first version.
In short
A first, lean version of a web app or app (MVP) typically costs €5,000 to €20,000 incl. VAT. Simple internal tools sit at the lower end, apps with payments, roles and many integrations at the upper end. Hosting and maintenance are added as running costs. Instalments are possible.
Typical prices by project type
| Project type | Example | One-off (typical) |
|---|---|---|
| Simple internal tool | Forms, lists and reports for a team | from €5,000 |
| Web app (MVP) | Login, customer area, bookings or orders | €5,000 – 12,000 |
| App with payments and roles | Subscriptions, invoices, admin and customer views | €10,000 – 20,000 |
| Larger platform | Several user groups, many integrations, AI features | on request |
Typical ranges incl. VAT, 2026. The exact price depends on features, integrations and platforms. Instalments are possible.
Web app or app from the App Store?
A web app runs in the browser on any device, with no installation and no app store review. For most business applications it's the fastest and most affordable route, and it can still be added to the home screen like an app.
A store app is worth it when you need deep access to phone features, such as push notifications at scale, Bluetooth or offline use, or when being in the store matters to your business.
Why a first version (MVP) makes sense
Instead of building everything at once, you start with the features the app can't do without. It goes live sooner, you learn from real users, and you then invest specifically in what's actually needed.
What affects the price
- Number of features and user roles
- Payments, subscriptions and invoices
- Integrations with existing tools
- Web app, iOS, Android or all of them
- AI features such as text recognition, chatbots or analytics
How an app project runs
- 1
First call
We clarify the goal, the users and the most important features.
- 2
Concept and clickable prototype
You see and test the app before any code is written.
- 3
Build in stages
Regular check-ins so you can give feedback early.
- 4
Testing and launch
Automated tests make sure everything works, then the app goes live.
- 5
Keep improving
The next features are added based on real usage.
What people usually ask
01Can I pay for the app in instalments?
Yes. Splitting app projects into instalments is common, for example by stage or in monthly amounts, agreed individually in the quote.
02What does an app cost to run?
Hosting and database usually cost €20 to €100 a month for typical applications, plus optional maintenance for updates and small changes.
03Do I need to know every feature before starting?
No. Knowing the goal and the key processes is enough. We work out the exact scope of the first version together in the concept phase.
04How long does a first version take?
A lean first version is often live within four to ten weeks, depending on scope.